Avi Goldfarb is the Rotman Chair in Artificial Intelligence and Healthcare and a professor of marketing at the Rotman School of Management, University of Toronto. A leading authority on the economics of digital technology, he serves as the Chief Data Scientist at the Creative Destruction Lab. Goldfarb is the co-author of the bestselling books ‘Prediction Machines’ and ‘Power & Prediction,’ and has provided expert testimony to the U.S. Senate on digital competition and privacy.
