Dan Heath is a prominent author, speaker, and Senior Fellow at Duke University’s CASE center. He is widely recognized as an authority on business behavior and communication, having co-authored several #1 New York Times bestsellers including ‘Made to Stick’ and ‘Switch.’ A Harvard MBA graduate and co-founder of Thinkwell, Heath was named to the Thinkers50 list as one of the world’s most influential management thinkers for his impactful insights on decision-making and organizational change.