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George S. Day

Official Wikipedia Profile

Biography

George S. Day is the Geoffrey T. Boisi Emeritus Professor at the Wharton School of the University of Pennsylvania and founder of the Mack Institute for Innovation Management. A world-renowned authority on strategic management and marketing, he has authored 21 books and over 180 articles. Known for pioneering the ‘outside-in’ strategy, Day is highly cited for his work on vigilant leadership and organizational foresight, helping leaders navigate digital turbulence and market shifts effectively.

Summarized Books by George S. Day