Joseph Lampel is the Eddie Davies Professor of Enterprise and Innovation Management at Alliance Manchester Business School and a leading authority on strategic management. He is best known as the co-author of the international bestseller Strategy Safari, a seminal text that categorizes the diverse ‘schools’ of strategic thinking. With a PhD from McGill University and academic experience at NYU Stern, Lampel is recognized for his influential research on innovation, competitive dynamics, and strategy within creative industries.
