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Mark W. Schaefer

Official Wikipedia Profile

Biography

Mark W. Schaefer is a globally recognized marketing authority, author, and speaker known for his expertise in social media and influencer strategy. He has written ten bestselling books, including “Return On Influence” and “Marketing Rebellion,” which are utilized as textbooks at over 50 universities. A faculty member at Rutgers University and a former student of Peter Drucker, Schaefer provides strategic consulting for global brands like Adidas and Dell, cementing his status as a leading voice in digital marketing.

Summarized Books by Mark W. Schaefer