Rahaf Harfoush is a digital anthropologist, strategist, and New York Times best-selling author known for her insights into technology, culture, and human behavior. As Executive Director of the Red Thread Institute of Digital Culture and a member of the UN’s High-Level Advisory Body on AI, she advises global organizations on innovation. Her notable works include Hustle & Float and The Decoded Company. She is a recognized authority on future-ready leadership and navigating digital culture.
