Yves Pigneur is a Belgian computer scientist and Professor of Information Systems at the University of Lausanne. He is a globally recognized authority on business model innovation, best known for co-authoring the international bestseller “Business Model Generation” and co-creating the Business Model Canvas. His work has revolutionized how organizations design and analyze strategy. Frequently ranked among the world’s most influential management thinkers by Thinkers50, Pigneur has spent decades bridging the gap between academic research and practical entrepreneurship.
